Policy Idea

A Policy Framework for Creator Monetization, Digital Infrastructure, and Youth Content Economy in Ogun State

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M
Miriam
Researcher Oct 11, 2026 · 7:29 pm
4

Background

Many young people in Ogun State use their phones every day to make videos on TikTok, YouTube, and Instagram. They make funny skits, teach people new skills, and share news. This is a real job for many young people, but there is a big problem.

It is very hard for these young creators to make real money from their videos. Many big apps do not pay creators in Nigeria the same way they pay people in other countries. On top of that, internet data is very expensive, and electricity to charge phones and cameras is not always reliable.


What Is Happening

When a young creator in Abeokuta, Sagamu, or Ota makes a video that gets millions of views, they should be able to earn money to feed themselves and help their families. Making content is not just for fun; it is a real business that can give young people jobs and keep them out of poverty.


Why This Matters

If we do not help young digital creators, many talented people will lose hope or stop creating. When our youth cannot earn money from their online hard work, our local communities lose income that could have stayed right here in Ogun State.


How We Can Fix It

The Ogun State House of Assembly can pass a law to support young digital creators through three clear actions:

First, the government can build free internet centers and public video editing studios across towns in Ogun State. This gives young people access to fast wifi, lighting, and electricity so they can make high-quality videos without spending all their money on data.

Second, the state government can hold official meetings with big tech companies like TikTok, Meta, and YouTube, alongside banks and payment companies. They can work together to open up full payment features and easy bank transfers so Nigerian creators get paid directly for their views.

Third, the government can create rules that protect young creators from extra taxes, heavy fees, or unfair harassment. By offering small grants and keeping rules friendly, young people can run their digital creator businesses safely.


When This Should Start

This law should be created right now because thousands of students and young people are finishing school and looking for ways to earn a living. Helping them earn money from their digital skills today will build a strong future for Ogun State.

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